The hemp oil industry is a booming one. This oil is gotten by pressing hemp seeds. The oil may be put topically or can be consumed orally like a food supplement and additive. It claims to be a wonderful source of nutrients, antioxidants, as well as essential fatty acids. It can be used to build and repair one’s muscles. It has amino acids, dietary fiber, vitamins, and even minerals. From this, you can tell it is rather useful. Many brands are selling this product. To stand out they need to concentrate on their hemp boxes or packaging.
Interesting facts about Hemp Boxes
The hemp box is used to store the container which has the product. The enclosure gives it protection from breaking or getting harmed in any way. It is possible to ship the product when it is inside something secure.
Apart from this, the packaging can be designed attractively. This will draw potential consumers towards the product. They may consider buying it. Therefore, a brand can use these to market itself.
The following are 6 ideas when it comes to hemp packaging which you can keep in mind:
Keep Your Buyer in Mind
Before thinking about what type of packaging to get for the product you should research on who your potential customers are. This will give you an idea of how to design packaging so that it will attract them.
Find out their age, gender, where they stay, their culture, etc. For hemp oil, the consumers may be adults of both genders. Retirees and teenagers may also consider buying the product. You need to design packaging which will appeal to these people. You will design the packaging in a decent way rather than a childish way. You do not want to attract children to the product.
It should look professional. Consumers need to know that you care for their safety and health when they look at the packaging.
Material for Packaging
Hemp oil boxes need to be made of strong material. This is a very important point you have to remember when designing packaging. It is vital that the box not break when being transported and also whilst waiting to be brought.
The material should not harm the oil in any way as well. Some packaging options have harmful chemicals which can go into the product. These need to be avoided at all costs.
For this product, you can choose cardboard, corrugated cardboard, Kraft. These are safe and also strong. You will also give an image that your business is a responsible one as the materials are environmentally friendly.
Some consumers who buy hemp oil are environmentally conscious. They will want packaging which will not harm the environment in any way. Therefore, your packaging will be able to stand out.
Green and Organic
Apart from using eco-friendly material, you can also choose to have a green and organic design. The color green and muted brown may look good with this product. With the help of these color combinations, it is possible to allow the product to look natural as well as organic to people. You can add information on the hemp box telling how the product got grown. It can further highlight its natural characteristics.
These colors will help show people the benefits that the oil has on the body. However, you should be truthful here. If you are not you can be penalized and the business will get a bad image.
It is a good idea to use illustrations on custom hemp boxes. If you can add a good illustration it will be able to promote your business. The illustration can show the benefits of the hemp plant. You need to be careful here when focusing on illustrations.
Consider which ones your consumer base will be drawn towards. You can have something witty if your brand promotes this. The minimalistic design is a good one to opt for. It is better to remain simple. An elegant and simple design is what will draw the eyes of these consumers.
Use Words Carefully
You need to play with words carefully when thinking of which ones to use on hemp packaging. You have to tell people why they need the product. Some people may be unaware of hemp oil and its benefits, mention these precisely and cleverly.
It is important to not add too much information that people will not even consider reading it. No one should get confused by looking at the packaging. Only add what is necessary.
For hemp oil, you will state the quantity, what it is used for. It may have an expiry date. The hemp oil may be used for anxiety and stress relief. You have to tell consumers about this. It may be made for pets. Buyers have to know this information; only then will they think about buying the product.
A brand logo on custom hemp boxes allows the box to look professional. Design the logo so that it is easy to read and memorable also. A business can have a relaxing logo for a brand that produces the product to help with anxiety relief. Choose a good font and color for this. The logo should be prominent so that it can be seen. Focus on creating a good one that will stand out.
The above are some ideas that you can keep in mind when it comes to hemp boxes. These are a very important part of the product and have to be designed carefully. You need to make the box so that it appeals to your potential customers. People should not be confused about what you are selling. Also, make the packaging so that it is perfect for the product. It should keep it safe and secure from any germs and influence. Remember that this is probably the first impression that people will get of your merchandise. It should be a good one.